In a recent study conducted by Malwarebytes, researchers noted that the US experiences the most incidences of ransomware in all the world. When they delved a little deeper into the stats, they also determined that Las Vegas is the city that individuals are mostly likely to have their data stolen and held hostage by ransomware criminals. According to the study, Vegas had the most overall detections of ransomware incidences as well as the highest rates of per machine and per population detections.
Ransomware is a dangerous trend in malware viruses that invades and takes control over all business documents and data through encryption. Once vital data is encrypted it is essentiality ‘held hostage’ and is completely irretrievable and unusable. Ransomware criminals then use a communications portal within the virus itself to demand that the user pay a large amount of money to “unlock” or unencrypt the files. Usually, these criminals are professional, swift and can transmit this vicious malware through infected email attachments as well as other points of access.
The reasons Las Vegas is the number one ransomware hotspot are varied. Technology is everywhere, and the tourists and vacationers who visit, even if on business, are often relaxed and not worried about ensuring the secure nature of the WIFI networks they access. The technological hustle and bustle of the city, accompanied by a steady stream of business-trippers and pleasure seekers flowing into the city makes it hard to pinpoint ways to centralize and respond to the problem. The question becomes, how can individuals and business owners stay protected against ransomware when living in or visiting Sin City? The team of IT experts at Network Heroes is determined to help answer that question.
The biggest problem is, even with protection in place ransomware isn’t always detectable. That’s because cyber-criminals are constantly updating with new strands and variations, making ransomware viruses more difficult for firewalls and virus protection mechanisms to detect. Even businesses that have a vast system of email filtering, firewall protection while also relying on an antivirus software to protect their systems can be subject to ransomware attacks. Ransomware is constantly developing and evolving – becoming more and more malicious and sophisticated. As ransomware viruses become more and more advanced, their ability to surpass mechanisms of protection only increases.
The Importance of Backups
Through proactive and strategic planning and preparedness, the Network Heroes team is committed to ensuring their client base is equipped with comprehensive back-ups in case of attack or disaster. Because of this foresight, Network Heroes clients wouldn’t have to pay the ransom to retrieve their files in the case of an attack. However, that doesn’t mean that attacks would be without negative impacts.
Even with backups in place, damage-control and restoration time to get business back on track can be costly. Though the Network Heroes team is equipped to get clients up and running quickly, there is a cost associated for the man hours required to restore the files. Not to mention the lost productivity and wage expenses that businesses suffer because their employees are unable to work for a certain amount of time. Furthermore, it’s important to note that every attack is different. Depending on the business that is targeted and the level of ransomware sophistication, associated costs can end up getting exponentially high.
Investing in the correct preparation and protection mechanisms may seem time consuming or costly, however, the cost pales in comparison to the potential damages that a ransomware attack can cause. As the prevalence and sophistication of ransomware continues to rise, the potential cost and productivity savings of enlisting IT support is becoming increasingly evident.
If you’d like to connect your business-minded audience with more information about the prevalence of ransomware in Las Vegas and the critical importance of cyber-security, don’t hesitate to reach out to Jon Matero, CEO at Network Heroes. A quick interview can help connect your audience directly with the experts they need to be vigilant against the rampant prevalence of ransomware across the city.
Jon Matero, CEO – Network Heroes
(702) 252-4376 – Jon@network-heroes.com
About Network Heroes
Network Heroes strives to deliver the exact IT support and solutions that Las Vegas business owners need. Focusing on the centralizing tenants of responsiveness, reliability and cost-consciousness, the Network Heroes team is continually committed to fixing problems right the first time and fixing them quickly for fair price. The Network Heroes team knows that wasted time is wasted money and they know how hard their clients work to drive profitability and success. Network Heroes keeps financial well-being top-of-mind and is committed to providing return on investment for all clients.